Fashion & Beauty

Having worked with small and medium business in the last few years, one of the mistakes I see a lot of businesses make is their lack of branding. Small mom-and-pop businesses choose not to have a logo, branding, or any presence online and are just a small commercial space with a barely visible sign over …

How to Create an Effective Brand Logo Read More »

When you’ve worked in advertising as long as I have, you know that creating social medial content is not as easy as a lot of people assume. While I only started out as a graphic designer, I learned how I’d have to understand a bit of how social media advertising works and how to catch …

The Formula for a Successful Social Media Campaign Read More »